Apr 28, 2021
We all know from spending time on social media that your reach matters. But it’s frustrating to post on Instagram or Facebook and see that your post only reaches a small percentage of your followers. In today’s episode, I’m sharing two strategies that you can use to expand your pet brand’s reach. I’ll tell you...
Apr 21, 2021
In this episode, I’m excited to introduce you to Dr. Lisa Lippman. You might already be one of her 156,000 Instagram followers or you might know her from her podcast We Don’t Deserve Dogs. In this interview, we touch on how she’s been keeping up with the podcast, with the help of her partner, during the pandemic...
Apr 14, 2021
In today’s episode, I’m talking with Kalina Stormer. Over the course of 2020, she and her husband focused on growing the online store for their brick and mortar pet boutique in Nashville. When they found out some big family news, they listed the online store for sale on a whim! Within weeks they found the perfect...
Apr 7, 2021
In this episode, I’m talking to Chaz Olajide about her fashionable online dog shop, Sir Dogwood. After working in marketing and communications in the art world, Chaz decided to pursue something that allowed her to be more creative as an entrepreneur. Inspired by her dog at the time, Winston, she launched Sir Dogwood...