Dec 29, 2021
In this episode I’m giving you an inside look at the most recent lesson from Wear Wag Repeat Society, my membership that helps you grow your pet business online. In this lesson, I explain the why and how of doing a year in review audit of your business. As solopreneurs and small businesses, it’s hard to audit...
Dec 22, 2021
On this episode, I’m talking to Katy and Shell. In the last year they took over one of my favorite OG dog blogs, Pretty Fluffy. It was really great to hear about how they got started in the pet world by doing in-home pet family photography, a style that exposed them to Pretty Fluffy several years ago, and when the...
Dec 15, 2021
On this episode, I’m talking to Dr. Kathy Burnell, a veterinarian who is also the creator of Puplid, a dog gear brand designed to help pups with sun sensitivities. A lot of dogs can be sensitive to the sun. Kathy and her husband Tony were inspired by their dog Buddy’s struggles to create this new product....
Dec 8, 2021
Brittany Brown has been running her dog Rosie’s Instagram account since before her puppy was born in early 2020. She quickly got into sponsored posts, and since then has become a go-to resource for people just getting started in the pet influencer world.
We talked about how to land paid brand sponsorship deals,...
Dec 1, 2021
I get so many questions about how to start a pet industry podcast. A lot of pet bloggers, dog trainers, pet sitters, vets, nutritionist and more are interested in learning how to start and run a successful show. If you’re one of those people, you’re not alone! Over 150,000 new podcasts came out in 2020.
But what do...